Earlier this year, the FIA and Formula E announced a six-year extension to their original collaboration on the FIA Girls on Track programme, with Formula E’s title partner – ABB – also becoming the first global partner. And, London kicked off the action, with the event aiming to benefit countless young women and provide them with unique access to the exciting world of motor sport.

FIA Girls on Track, which was launched in 2019, is key to the FIA’s Purpose Driven movement and aims to raise awareness and increase the number of women in the sport by unlocking opportunities and opening young eyes to the many and varied aspects of the industry. Fun, but educational, this free programme invites young women to immerse themselves in the motor sport world and get an insight into potential career paths in an innovative, engaging and positive manner.

It ws an action-packed behind-the-scenes experience for the 120 youngsters who convened at ExCeL London. Divided into small groups, they were initially introduced to the programme and welcomed to an inspiring and diverse sport, where there are no boundaries to inclusion and success.

In a fascinating insight to the global coverage of the sport, the young women were shown around the broadcasting compound, and were also introduced to the world of branding and sponsorship, and the importance of communication for partners seeking to spread their message around the world.

In addition, a unique tour of Race Control sought to highlight the work of the officials, and workshops sought to introduce some of the countless career opportunities in the sport, as well as how to get involved as an all-important volunteer. The Medical Centre also provided a great opportunity to follow the work of the on-site medics, while the safety team explained their work and the role of the safety car.

The young women were then afforded a tour of the pit lane, and were hosted by some of the FIA Formula E teams and drivers in their pit garages, a close-up look at the latest generation of Formula E’s all-electric race car one of the many highlights. Susie Wolff, Team Principal of ROKiT Venturi Racing, also took time out of her busy race schedule to sign caps, T-shirts and have selfies with everyone.

The second FIA Girls on Track event is planned to take place at the Berlin E-Prix, over the weekend of August 14/15.