FIA Sport Conference: Getting to know… Michelin
26.06.13
Renowned for innovation in tyre manufacture, particularly via its long motorsport history, Michelin remains committed to competition, as the company’s representative at Sport Conference, Jamie McWhir, explains…
What’s the impetus behind Michelin’s presence at FIA Sport Conference Week?
In 2011, Michelin became the global partner with the FIA on the Action for Road Safety campaign so it’s an important part of our partnership to be here and to represent the FIA.
Michelin has a long association with motor sport, what’s the attraction of sport for the company going forward?
We see the future as being sustainable and credible and relevant to road vehicles and to safety for drivers, so development is always something we are keen to take part in.
How are you enjoying the event so far?
The conference and the exhibition are very good and the weather’s very good, for the UK! So I hope all the visitors from many countries enjoy their time here.